Having spent last weekend judging a few categories in the IoIC awards, the topic of measurement is buzzing around my head. It formed a big part of the judging criteria, and rightly so. It’s also a conversation I have regularly clients – how to not just measure the basics but the real value we add.
So, I thought I’d share a few simple ways you can start measuring the impact internal comms is having on your business right away.
Category Archives: communication
Being married to an engineer has its advantages and disadvantages. There are times when walking down the street I notice he’s no longer next to me and is instead staring intently at something trying to work out how it was put together or how it works. But from a work perspective my husband can be very useful, especially when trying to get into the mindset of the some of the hardest to reach employees.
I’ve discussed the issue of remote workers or workers without regular access to computers numerous times with fellow IC pros and the conversation has always concluded that getting them truly engaged in the organisation can be an uphill struggle.
An internal communicator, HR manager, and an L&D manager all walk into a CEO’s office. The CEO says, “I need everyone in this organisation to be better communicators. Whose job is it to make that happen?
It sounds like the beginning of a bad joke. And in many ways it is. For communicators, nirvana is everyone across the organisation taking personal responsibility for communication (even if it means doing ourselves out of a job in the process!). But who should be leading that drive to turn everyone into good communicators?
Is it us as the communication experts? Or would we be stepping on the toes of L&D who are responsible for training and coaching? Or is it the job of HR to ensure that communication is a key component in job specs and appraisals?
Originally written for Alive with ideas. Read the full blog on their website.