I’m thrilled to be a media partner of Transform Magazine’s Employer Brand Management conference. It’s a topic I’ve talked about at length with fellow IC pros so I can’t wait to hear from the varied and prestigious line up of speakers.
And as a media partner, I’m able to offer readers of my blog 10% off their ticket. Simply use the code DEV10.
I was thrilled to be asked to judge one of the categories in the IoIC awards 2016, earlier in the summer, and tonight I’m attending the awards evening. No doubt it will be a fantastic night, celebrating the very best in internal communications.
But it got me thinking, how important are awards? It could be easy to dismiss them as a self-congratulatory, back-packing exercise, or a great thing to list on your CV. And of course, as with any type of award, you’re only judging what’s been entered, so there could be a world of other first-class examples that you never get to see. Compelling points, but I think there’s more to it than that.
As a member of the CIPR Inside committee, I’ve been involved in planning the next annual conference on 4 October. This year’s theme is Closing the gap. This might mean different things to different people, depending on the organisation you work for and the role you’re in. So, all the committee members are sharing what Closing the gap means to them…
I’ve worked with organisations where the gap between internal and external comms is equivalent to the Grand Canyon. The view has been different audiences, so therefore different responsibilities (and budgets!). But recently, that’s begun to change as organisations are waking up to the power of employee advocacy.
The communicator of the future?
When we were planning #ioiclive16, we knew we wanted to be bold, to challenge thinking and to disrupt the status quo. And our fantastic line up of speakers didn’t disappoint. From our Thursday evening session where our expert panel facilitated the build (and redundancy in one case) of the internal communicator of the future, to our closing session with the brilliant Leandro Herrero telling a room of internal comms professionals that our function was superfluous to requirement, there was a lot of talk about reinvention.
In keeping with the theme of ‘the future’, I predicted on Twitter that the IoIC annual conference was going to be our best yet (I do admit that as an organiser I did have a bit of an insight, but still), and I wasn’t wrong.
With speakers including Brooke Kinsella, Euan Semple, Linda Moir, Perry Timms and Deborah Hulme we were feeling pretty confident. Even a 3am fire alarm on Friday morning couldn’t deter us (although a strong shot of coffee at breakfast certainly helped!). Continue reading